A film and stills campaign for the opening of Palazzo Fiuggi.

One of Italy’s iconic hotels in the town of Fiuggi was completely renovated and re-launched as Palazzo Fiuggi Wellness Medical Retreat.

Our Creative Director Tyson Sadlo was tasked with the job of creating all new content including films and photography to be used across various media.

Tyson started by bringing on board the talented duo from Delight to work on the branding and concept of the new project. He then chose to work with award winning Marco Riva who had already created some great projects previously and was ready to do it again. In addition we were fortunate to meet new creatives brought in for the massive project including the talented Luca and his team at Heli VR.

We created the campaign by shooting photography and filming at the same time, to maintain consistency across media. Our goal was to showcase the property, the experts and their 360-degree programmes designed to heal and rejuvenate the body and soul. Great importance was given to the healing powers of Fiuggi water and the connection to nature surrounding the palace. The project is still ongoing as the season develops and the gardens establish themselves, so watch this space for more.

CREATIVE DIRECTORS: Tyson Sadlo & William Shorrocks

PHOTOGRAPHER: Tyson Sadlo

FILMMAKER & EDITOR: Marco Riva

CAMERAMAN: Nicola F. Onnis

PRODUCER: Valentina Davì

MUSIC: Simone Cilio

SOUND FX: Dario Forlani

FEMALE MODEL: Elena Colombo

MALE MODEL: Danilo Goretti

STYLIST: Audrey Biarnais

HAIR & MAKE-UP: Clara Spadoni

RETOUCHING: Toby Gray

DRONE TEAM: Heli VR

ASSISTANT: Sophia Castiglia